Aeroplay Entertainment, a provider of inflight content services, has formed a partnership with Bilibili, a Chinese animation, comics, and games (ACG) platform. Through the collaboration, Aeroplay’s network of airlines will now have access to Bilibili’s titles.
Aeroplay has selected a collection of Bilibili’s best Donghua (Chinese animation) to share with its clients, showcasing a range of stories, visuals, and cultural narratives.
“Donghua is more than animation—it’s a vivid tapestry of culture, creativity, and imagination,” said Vishal Kanungo, Assistant General Manager – Content Acquisitions & Account Management at Aeroplay Entertainment. “Partnering with Bilibili allows us to bring these powerful stories to life at 30,000 feet, offering passengers a window into the richness of Chinese storytelling like never before. This partnership reflects our mission to broaden cultural horizons and deliver premium, diverse entertainment experiences that resonate with today’s international traveller.”
“We are excited to collaborate with Aeroplay to introduce Chinese animation to global travellers,” commented a spokesperson from Bilibili’s International Content Team. “As global interest in Donghua continues to grow, this partnership is a significant step in showcasing the creativity and cultural richness of Chinese storytelling to a broader audience.”
Photo: Bilibili
