British Airways and Aviation American Gin have announced that the gin brand will be available on board the carrier’s long-haul and short-haul networks.
On long-haul flights, passengers will be offered the gin from the in-flight menu and short-haul customers will be able to buy it from the onboard Speedbird café.
British Airways says the partnership builds on the opening of the Aviation Gin bar in the airline’s Club Lounge at JFK Airport in October 2021.
Tom Stevens, British Airways’ Director of Brand and Customer Experience, said: “Offering our customers a premium experience throughout their journey is important to us. Partnering with Aviation American Gin is another great addition to our on-board service. We hope our customers join us in celebrating with a refreshing gin and tonic.”
Gareth Williams, International Brand Director at Aviation American Gin, said: “We’re so excited to get on board with the UK flag carrier British Airways and take Aviation American Gin to new heights – the sky! Through this partnership, we’re keen to enhance each traveller’s experience with a deliciously refreshing Aviation Gin cocktail for flyers to enjoy on journeys near and far, offering an American twist on this quintessentially British drink.”
The partnership is being launched with an alternative safety video starring Aviation American Gin co-owner Ryan Reynolds, which can be watched via @AviationGin’s social channels.