American Airlines is launching a new collection of Raven + Lily amenity kits on international and transcontinental flights from later in September. The Austin-based brand is known for its collaborations with women artisans and a focus on nature and sustainability. Additionally, the kits are filled with Joanna Vargas products, a celebrity facialist who creates plant-based skincare.
The Flagship First and Flagship Suite Preferred kit is a navy blue crossbody bag, based on the Raven + Lily Yami Backpack, with a removable strap and hand-stitched, kantha zigzag detail.
Guests in Flagship Business and Flagship Suite seats will receive a powder blue and navy pouch with a wristlet strap, while the Premium Economy kit comes in either a navy or orange magnetic leather pouch that can double as a sunglasses case.
Each of the amenity kits contains Joanna Vargas hand and body lotion and moisturising lip balm, and there are also new products at each class of seat to accompany the range, such as a premium oshibori towel for Flagship First and Suite Preferred, upgraded eye mask and crew socks for Flagship Business and Suite, and a microfiber cleaning cloth for Premium Economy.
“Every product we create at Raven + Lily is made with purpose, blending beauty and function,” said Kinda Lincoln, CEO of Raven + Lily. “Designing these amenity kits for American Airlines allowed us to bring that same thoughtfulness to travellers around the world. These are pieces meant to be reused, loved and carried well beyond the flight.”
“These amenity kits are more than just a travel essential — they’re an elevated part of the journey,” commented Heather Garboden, American’s Chief Customer Officer. “Our partnership with Raven + Lily allowed us to bring beautifully designed, purpose-driven bags on board that customers will enjoy in the air and on the ground. From the quality of the materials to the curated skincare and comfort items inside, every detail was chosen with intention and care. This is part of our larger commitment to delivering a premium and comfortable experience for our customers — and we’re just getting started.”
Photos: American Airlines
