British Airways has revamped its World Traveller Plus and World Traveller cabins on its Boeing 777 fleet with new seats.

The new World Traveller Plus and World Traveller cabins, which have been fitted with elegant new seats with 50% larger entertainment screens, will roll out across the airline’s fleet of 10 long-haul aircraft based at Gatwick.

The six three-class Boeing 777 aircraft will be completed by winter 2018, with the three four-class variations finishing by summer 2019.
The new seats have been developed by the airline’s in-house design teams, in collaboration with an unnamed seat supplier.

Attention has also been paid to how the customer uses their seat, with the World Traveller Plus design featuring a new leg and footrest, as well as an improved fully adjustable six-way headrest to suit customers of all heights. The new seat also has a cocktail table at the front and in-arm tray tables. In response to customer demand the size of the World Traveller Plus cabin in the three-class 777s will more than double.

The World Traveller cabins have also been fitted with the newest, most enhanced seating, which feature a six-way headrest with adjustable ears for added comfort and movable middle arm rests, which is particularly useful for customers travelling with children.

The new in-flight Panasonic entertainment system has been updated with larger HD screens and gesture control to navigate the interface like using a tablet. The screen size will double from six to 12 inches in World Traveller Plus, and increase from six to 10 inches in World Traveller. New USB sockets are available at every single seat allowing all customers to charge a range of different electronic devices during their flight and World Traveller Plus seats also have an additional power outlet socket for UK, US and EU plugs.

Bespoke lighting has been fitted in every cabin and can be set to reflect the time of day, helping to lull travellers to sleep at night and wake them in the morning so customers arrive feeling fresher and the effect of jet-lag is lessened.

Sean Doyle, British Airways’ director of network and alliances, said, “We are one of the very few global airlines that offers a choice of four cabins for customers to travel in and World Traveller Plus appeals to a broad mix of both leisure and business travellers. In response to demand we’re increasing the size of the cabin so we can offer more of these popular seats to our customers, while keeping the cabin intimate and retaining the expert, attentive service that our travellers love.”

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