It seems that the various cleanliness and hygiene programmes airlines have been vociferous in promoting, are influencing the travel decisions of passengers.
According to a survey conducted by YouGov PLC on behalf of Honeywell, cleanliness/hygiene was the top factor (57%) for US respondents in determining their choice of airline – outranking cost and every other factor.
The online interview was composed of 3,336 adults in both the US and UK and was undertaken between 6-10 November 2020.
Among those who have travelled since March, some 58% of those who travelled by plane gave positive ratings to the cleanliness and safety procedures in flight.
“Travel and hospitality companies that lead the way on safety and cleanliness protocols during the pandemic are likely to be better positioned when global travel rebounds,” said Bill Kircos, Vice President, Global Marketing, Honeywell Aerospace. “It’s evident that airlines, airports and lodging providers must address safety and cleanliness as part of their core brand offering now and in the future.”
In our forthcoming January/February issue of Inflight, we look at how technology is playing a key role in onboard safety protocols.
