FlightPath3D has announced that its Flight Companion Luci, which was introduced to the market just under a year ago, is now flying on board more than 700 aircraft, demonstrating the appeal of integrating contextually relevant, dynamically curated content into the moving map experience.
According to the company, Luci has delivered more than 19 million destination-specific messages to more than 2.6 million passengers in the past 30 days. The solution integrates seamlessly as an overlay on the moving map in a chat-like experience, rather than redirecting passengers to a separate screen.
“Luci acts as a personal concierge inflight, combining both flight information and destination expertise all in one, always available at your fingertips,” Duncan Jackson, President of FlightPath3D says.
“Want to know how long until you arrive? Curious about what’s below you? Looking for family-friendly spots at your destination? Luci has you covered.
“With the ability to surface relevant information to passengers in a natural, entertaining fashion, airlines will be able to increase engagement, boost loyalty, and deliver targeted offers more easily than ever before.”
The solution leverages AI to help parse millions of location descriptions, reviews and images to help build the content database used for point of interest and destination details. The data is then reviewed by humans to ensure accuracy and relevance for the inflight experience. Content is organised into specific channels, including real-time journey information, landmarks and attractions below the flight path, destination highlights, map tips and hints and loyalty offers.