Airline amenities and comfort items company FORMIA is transitioning its executive leadership team, with Co-Founder and CEO Roland Grohmann’s transitioning into a Board Chairman role and Wilbert de Louw being appointed as Co-Chief Executive Officer effective 1 September 2025.
Wilbert de Louw commented: “I am honoured to join FORMIA at such a pivotal moment. Roland and the team have built an incredible legacy of innovation and partnership. I look forward to working with him, the talented team and partners to enhance the passenger journey and shape the next phase of growth together.”
Roland Grohmann commented: “The appointment of Wilbert marks the beginning of an exciting next chapter in FORMIA’s growth journey. Wilbert’s leadership will ensure the continuation of this legacy while maintaining the company’s focus on customer and brand centric value creation in the airline amenities and comfort items sector.”
“Wilbert’s entrepreneurial spirit, passion, and customer-first mindset make him the ideal person to lead FORMIA into the future. His values resonate deeply with our culture, and I am confident our team and partners will continue to thrive under his leadership.”
As founder and CEO of Foodcase International, Wilbert built a global provider of inflight food solutions and created partnerships with many of the same airlines FORMIA serves today.
