Cabin Digital Services and Retail Technology company Immfly Group and gategroup have formed a ground-breaking strategic alliance in onboard retail technology that integrates two industry-leading platforms into a singular, cutting-edge solution.
This alliance also positions Immfly as gategroup’s technology partner of choice for Crew Applications, Payment Solutions, In-Seat Ordering, Back Office Solutions and more.
Jimmy M. von Korff, Co-founder and Executive Chairman of Immfly Group commented: “By combining our digital expertise with gateretail’s retail acumen, we’re poised to offer a revolutionary, integrated digital experience within airline cabins. This enhanced approach allows airlines unprecedented customisation, enabling them to fine-tune their digital strategy to meet both operational demands and individual passenger needs.
“We are excited to join forces with gateretail as we continue our shared ambition to elevate the global travel experience to our airline partners worldwide.”
The omni-channel digital architecture enables ordering meals and retail products before and during flights as well as allowing passengers to work, socialise or enjoy entertainment seamlessly onboard. Immfly says dynamic pricing, real-time inventory tracking and integrated data analysis tools will also provide amplified ancillary retail sales. The platform also includes a state-of-the-art digital storefront, personalised product recommendations and an efficient and secure payment and delivery system. A wide range of entertainment and educational content is also available.
Fernando Guinea, Managing Director of gateretail said: “We are excited to partner with Immfly to bring our in-flight retail solutions to the next level and
help drive an integrated solution for our combined airline partners around the world.
“Our collective expertise will enable us to provide airlines with a comprehensive, seamless and engaging retail and entertainment experience that not only meets the needs of today’s passengers but helps drive incremental revenue channels for our partners.”