Malaysia Aviation Group (MAG) has announced an exclusive partnership with Laura Mercier which champions crew confidence and timeless elegance at 30,000 feet.
MAG has appointed the luxury French cosmetics house as its Official Cosmetics Partner, featuring two professionally curated ‘signature looks’ for Malaysia Airlines’ cabin crew.
The goal of the collaboration is to uplift and empower the airline’s cabin crew who embody Malaysian Hospitality on every journey. With the guidance of Laura Mercier’s global artistry team, the cabin crew will undergo exclusive training sessions designed to go beyond product application, equipping them with expert techniques, grooming best practices and the confidence to present their best selves.
Aida Salfaraz Ahmad Fadzil, Chief Operating Officer of MAB Academy said: “Our cabin crew are the Ambassadors of Malaysian Hospitality, and how they present themselves is a key part of delivering that experience. Through this partnership with Laura Mercier, we are enhancing our grooming standards by providing our frontliners with global beauty insights, professional techniques and the confidence to represent the brand with poise and consistency.”
“This partnership reflects our continuous investment in people, as we strive to elevate the professional image of our cabin crew and align with the standards expected of leading international airlines. We are proud to bring global beauty expertise into our training framework, while delivering Malaysian Hospitality with grace at every altitude.”
Shervyn Kwong, Brand Manager (Malaysia), Laura Mercier commented: “At Laura Mercier, we believe in enhancing natural beauty with effortless elegance. Collaborating with Malaysia Airlines has been a true honour, allowing us to craft signature looks that celebrate the grace and confidence of their cabin crew. With the Caviar collection’s long-wearing, high-performance formulas, these looks are designed to stay flawless from take-off to touch-down.”
Laura Mercier has worked with MAG to design two distinct signature looks that highlight the natural poise and elegance of Malaysia Airlines’ cabin crew, powered by products from Laura Mercier’s acclaimed Caviar collection and celebrated for its high-performance formulas, rich colour payoff, and long-lasting wear.
The first one features the Caviar Stick Eye Shadow Shimmer in Rose Gold and Dusk, paired with the Caviar Smoothing Matte Lipstick in Scarlet Velvet or Rosewood Silk—a classic, sculpted finish ideal for transitions from day to night.
The second one combines the shimmer of Rose Gold and Forbidden Rose eye shadows with the hydrating Caviar Hydra-Crème Lipstick in Broadway or Madison, designed for full-coverage colour and comfort that lasts.
