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Branding Archives - Inflight

Cathay Pacific selects Spafax in new commercialisation strategy

By Grace HardyFeatured, IFENo Comments
Cathay Pacific has appointed Spafax as its media sales representative, with the company set to lead the commercialisation of advertising opportunities across the airline’s media ecosystem, including in-flight entertainment, onboard...
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February 11, 2026

New deSter brand unveiled

By Alexander PrestonCatering, FeaturedNo Comments
The merger of SPIRIANT and deSter has been completed with the launch of a new deSter brand identity. In December 2020, gategroup acquired the European operations of LSG Group from...
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July 8, 2021
New Geven logo - the blue V

Geven ushers in a new era with rebrand

By Alexander PrestonGeneral News, SeatingNo Comments
Geven has launched a new brand identity to better reflect the strength and vitality of its evolution and growth. Geven believes the introduction of ‘the blue V’ “reinforces who we...
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June 10, 2021
As part of Corsair’s cabin modernisation project in 2020, ABC International designed and installed branding panels inside the cabins of the A330-900 aircraft owned by Avolon and operated by Corsair

ABC International brands cabin of Corsair A330neo aircraft

By Alexander PrestonDesign, FeaturedNo Comments
As part of Corsair’s cabin modernisation project in 2020, ABC International designed and installed branding panels inside the cabins of the A330-900 aircraft owned by Avolon and operated by Corsair....
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March 24, 2021

Malaysia Airlines greets passengers with new boarding music

By Alexander PrestonFeaturedNo Comments
Stella Entertainment has provided exclusive boarding music for Malaysia Airlines, and is being rolled out across the entire Malaysia Airlines fleet. This bespoke boarding music is a first for Malaysia...
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April 23, 2020
Aer Lingus motif from ABC International on A330 and A321neo

Aer Lingus installs new cabin branding elements on A330s and A321neos

By Alexander PrestonDesign, FeaturedNo Comments
ABC International has disclosed details of is collaboration with Irish flag carrier Aer Lingus. As part of a cabin modernisation project that Aer Lingus began at the beginning of 2019...
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January 24, 2020
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