Aer Lingus has unveiled a new premium experience offering for short-haul passengers called AerSpace, commencing 1 September 2019.
On select routes across the UK and Europe, passengers can select AerSpace to be guaranteed an aisle or window seat on the first row of the aircraft, with the middle seat left unoccupied, which the airline argues offers a “roomier and more efficient travel experience.”
AerSpace passengers will also have reserved cabin space directly overhead and will benefit from complimentary lounge access, Fast Track security, priority boarding and on-board refreshments from the Aer Lingus onboard menu.
“We are thrilled to introduce a new fare option which gives greater comfort and convenience to our guests,” commented Susanne Carberry, director of network revenue and loyalty, Aer Lingus. “AerSpace guests will have reserved seating in row 1 on our most popular routes, leaving the middle seat free and allowing more space to work or simply relax as they fly.”
“Not only will those choosing AerSpace enjoy a suite of complimentary services including lounge access and priority boarding, AerClub members will also collect Avios on their AerSpace purchase,” Carberry added. “We are proud to launch AerSpace in response to feedback from our guests seeking a more premium and spacious travel experience when flying short haul with Aer Lingus.”
The airline suggests AerSpace will offer a seamless experience “catering for those who require more space and comfort whether it be for business or leisure.”
London, Paris, Manchester and Barcelona top the list of Aer Lingus’ most popular short-haul destinations. The Dublin-London corridor meanwhile is one of the busiest business corridor globally, and Aer Lingus bookings for London indicate that 25% of guests travel to the UK capital for business purposes.
AerSpace will boost the airline’s fare offering, which also includes the lowest fare option, Saver, as well as Plus and Advantage.