Anuvu has extended its in-flight entertainment partnership with Gulf Air for a further five-years.
The agreement will provide Gulf Air with a bespoke content strategy, allowing passengers to enjoy the best Hollywood, Arabic, Bollywood, international new and classic movies, as well as the trending audio albums and the latest digital games.
Captain Waleed Al Alawi, Acting Chief Executive Officer at Gulf Air, added: “Anuvu has supported Gulf Air since 2018 and we have already seen the positive outcome of our strategic relationship. The content strategy based on data-analytics and personalised experiences has been instrumental to our success. As we prepare for the post-COVID-19 era, we want our guests to have the best content selection onboard and be entertained with premium media.”