In-flight entertainment experiences provider Safran Passenger Innovations has announced an exclusive partnership with Audio Futures, Inc. and its WalkMix Service, introducing 360 Reality Audio – a new immersive music experience using Sony’s 360 Spatial Sound technologies.
Safran Passenger Innovations says its RAVE in-flight entertainment and connectivity system with 360 Reality Audio will offer more immersive realism for music and other audio content delivered on headphones during flights.
360 Reality Audio is compatible with all connected headphones, and WalkMix will also be offering airlines capabilities for branded content and third-party sponsorship along with exclusive digital collectables for music fans. Included are popular audio therapies from leading health and wellness content creators – especially significant for the airline industry, as according to Safran Passenger Innovations, recent studies suggest therapeutic audio can have a positive effect in alleviating traveller anxiety and stress.
All content will be sourced exclusively via WalkMix.com and content providers can create new offerings in 360 Reality Audio and contribute other creations such as digital merchandise with delivery on Safran Passenger Innovation’s RAVE in-flight systems.
Ben Asmar, Safran Passenger Innovation’s Vice President of Products & Strategy, said: “RAVE spatial audio is the next frontier for in-flight multimedia and can take a passenger from their seat and virtually transport them into the middle of a concert hall. We believe this immersive experience powered by WalkMix and Sony 360 Reality Audio will be a compelling point of differentiation for RAVE customers by offering premium content and an elevated passenger experience.”