Spafax, whose clients include Emirates, Qatar Airways, IAG airlines, Lufthansa Group airlines and Air Canada, has partnered with B2B music and streaming platform Tuned Global to power cleared music playlists in in-flight entertainment (IFE) systems.
Spafax’s expert programmers use their expertise in music programming along with Tuned Global advanced playlisting tools to create a unique audio experience tailored to each airline’s brand. “Tuned Global’s great music backend solution simplifies the flow between the record label and the airline,” said Maura Chacko, SVP of Content Experience at Spafax.
“We’ve used other content management systems in the past, and Tuned Global’s is by far the best, according to our music curators and our clients. It’s not only very user-friendly, but it’s also more inspiring for curators as it provides great music suggestions.”
“Our music backend technology has been used in multiple industries, but providing music to airlines is an exciting use case for our music and streaming platform,” explains Managing Director of Tuned Global, Con Raso.
“This opens new doors for us and the music industry, as we’re working with a leading expert in inflight entertainment like Spafax that speaks the same language as the airline companies, understands their challenges and has the plug-and-play technology in place.”
